Rivermead Leisure Centre Campaign

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We worked with Greenwich Leisure on a campaign to raise awareness and drive membership uptake for the re-launch of Rivermead Leisure Centre.

Using carefully selected geo-targeted billboards and bus shelter panels, combined with fuel nozzle advertising, was the perfect combination to engage with a relevant local audience.

Ad nozzles are an unmissable and highly accountable way to target drivers every time they fill up at petrol stations across the UK. With an average fill-up time of 2-3 minutes and an uninterrupted viewing time of 52 seconds, ad nozzles are an eye-catching format, particularly in more rural areas where roadside poster sites are scarce.